Golf and Lifestyle Magazine

PROJECT OVERVIEW

• Client: Golf & Lifestyle Magazine
• Deliverables: Logo, Website, Content Strategy, Marketing Collateral
• Tools: WordPress, Divi, Adobe Illustrator, Adobe Photoshop
• Year: 2024
• Industry: Luxury Lifestyle / Publishing
• Scope: Full digital rebrand and website development
• Role: Branding & Web Designer

DESCRIPTION

Led the digital transformation of Golf & Lifestyle Magazine, shifting from print to an upscale digital-only format. Developed a new logo, color scheme, and editorial voice. Designed a website that emphasized luxury destinations and high-end lifestyle content, ensuring a responsive and visually engaging experience.

ROLE/RESPONSIBILITIES

• Content Creator: Wrote and edited website content to reflect the new brand voice and messaging. Curated and created high-quality content for the lifestyle section, showcasing exclusive destinations and experiences. Ensured all content was engaging, informative, and aligned with the magazine’s upscale image.
• Website Designer: Designed a user-friendly and visually appealing website that highlighted the magazine’s new digital focus. Developed a dedicated lifestyle section featuring luxury destinations and experiences for high-end clients. Ensured the website was responsive, optimized for various devices, and provided an exceptional user experience.